Meet the Design Team at Esurance

Car insurer Esurance, well-known for its clever, memorable TV ads, boasts a design team that closely collaborates with its Esurance departmental neighbors: PR, HR, and Direct Marketing. In 2013, this team produced a “how-to” video series on Esurance’s YouTube channel that got amazing results: a CTR of 4.69 percent for videos on driving and mechanical issues and problems—and 125,000 views. The Esurance design team’s graphics have a reputation for their clean, clear simplicity; their superb YouTube graphics made them an Ace design team. Congratulations to Michael Luzzo, Magdalena Romero, Blair Cerny, Sandra Padilla, Jeffrey Beining, Sami Louis, and Meredith Lyon!